Social Media Management

Expertise: Public Relations

Your business can live or die by word of mouth and customer engagement. Today, these functions live online more than ever through social media. For a successful social media strategy, your brand must understand the ongoing changes in platforms and algorithms, social media laws, shifts in content trends and the importance of meeting customers and the public on the sites they use and engaging them on their terms. Together, we identify and build a strategic approach to match demographics and engaging content to your target audiences.

  • Conduct an audit of your current social media platforms
  • Determine success metrics and strategic direction based on best practices
  • Create a customized editorial calendar
  • Develop content relevant to the associated platforms
  • Review and provide analytics monthly to determine progress and optimization
  • Optional: Provide social media training for your staff
  • Optional: Manage and monitor your social media platforms
Social Media Management Case Studies

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