Jan
05
In November, I attended the inaugural Seattle Interactive Conference; a two-day event featuring presentations, panels and networking opportunities for those interested in or focused on technology, creative, or interactive advertising. I was pleased to hear from industry leaders – brands such as AllRecipes and Engadget – and successful people in tech and beyond, like Cal... READ MORE »
May
10
In light of the recent premiere of the adapted-for-the screen tale “Water for Elephants” my interest in depression-era traveling circus acts and the history behind them was tickled. After reading the book in college, as always with adapted-for-the-screen novels, I was intrigued enough to see the movie. Luckily, I read the book long enough ago,... READ MORE »
Feb
22
In an office crammed with creative thinking, strategic genius and brilliant tech knowledge, I often find myself spouting the phrase “Who Cares?” It’s not that I don’t care – I’ve dedicated nearly a decade to this profession, after all. It’s that I care enough to question clients, fellow employees and industry professionals. Why should we... READ MORE »
May
27
For those of you who know the world of public relations, you know that our work centers largely around relationship building, crafting important messaging and sometimes naming our first-born child after a reporter (yes, this is a joke), just to secure important editorial coverage. The value of unpaid placements is not often questioned and that... READ MORE »
Jan
24
There is nothing like the start of a new year to inspire predictions and top lists. So in the spirit of the first month of 2010, a roundup of the top lists and predictions for media & PR. Edelman’s 10 Ideas for the New Decade “The bigger opportunity for clients, we believe, is to identify... READ MORE »
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