May
24
My buzzword of the month is QR Codes. A funky concept, an ingenious invention, and a “no duh!” gadget I wish I had thought of! These nifty codes resemble an oddly squished barcode but offers much more information than a regular barcode. They have the ability to link to a website, contact information, “Top Ten”... READ MORE »
Oct
25
PRSA Idaho Presents: Cocktails and Candidates A post-election perspective on campaign communications What does it take to win? The dust from the 2010 elections has settled, but we’re still wondering: What worked and what didn’t? Hear from the spokesmen for the Idaho governor’s race how they leveraged old and new campaign tactics to share their... READ MORE »
Jul
19
One of the most rewarding moments in public relations is when the hours of account work, numerous calls and emails behind the scenes, and countless early mornings spent with a triple shot Americano payoff. When everything finally goes public and your client’s campaign is a success, there truly is no better feeling in the world... READ MORE »
May
11
Innovation and inspiration abound in May. A heads up on a few dates to save and registrations to get moving on! What: Idaho’s Winery Startups When: May 13 @ 5:30-7pm Where: The WaterCooler LAST CHANCE TO RSVP From the vineyards of Southwest Idaho to co-ops and incubators, Idaho’s wine industry has exploded over the past... READ MORE »
May
10
Oftentimes, when I try to live blog events, I find it more telling and more transparent to just capture the snippets, anecdotes and quotes as they come. Straight from the source and without much else. Last week, Idaho’s PR community was fortunate to spend time with Michael Cherenson, 2009 National Public Relations Society of America... READ MORE »
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