Sep
20
As of late, I have been feeling like something is in the water here at Red Sky. An epidemic of sorts has entered our atmosphere and a new craze is sweeping the office, one that I personally am excited to partake in. Office chairs are being replaced with brightly colored balance balls, lunches and breakfast... READ MORE »
Sep
11
(Guest post re-post from our communications peer and avid Idaho angler Paul D. Snyder who shares these thoughts from on the other side of the country via his blog True Stories) How do you define a crisis? How do you respond to a crisis? Do you create them or tend to make them worse? Those... READ MORE »
Aug
08
A successful communication strategy involves three things: Planning Doing Two-way communication and interaction with the client As PR professionals, we’re in the business of providing strategic communication counsel to our clients. It’s our job to help clients build their brand, share their message and reach their communication and strategic business goals. We spend countless hours... READ MORE »
Aug
05
The other day, during my customary morning commute to the office, I heard the radio DJ giving advice, “You shouldn’t follow the same patterns every day because you risk being followed.” She was referencing a TV crime show episode where a murder victim had been followed and the victim’s daily routine was established as an... READ MORE »
Aug
03
David Bowie sang a song about it. Slogans remind us of it. Individuals and corporations struggle with it. So, what is IT? In our 21st century, it’s hard to keep up with change–especially changes in technology. If you struggle to maintain the fast-pace, you’re not the only one. The July 18, 2011 issue of Time magazine reported... READ MORE »
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