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We are communicators. We are connectors. We are collaborators. Here is a snippet of what is running through our minds right now.

Ruminations, Pontifications & Observations for 2012

It would be wrong to call this ‘Top Predictions for Communications in 2012′ or anything of the sort. One obvious reason being, it is nearly two months into said year. So, here are a few observations I’ve been ruminating on and pontificating about regarding what awaits in 2012 for communicators. Content curation will be king... READ MORE »

Mayday!

“When I make a mistake, it’s a beaut!” —Former New York mayor Fiorello La Guardia In PR, we are constantly facing things going wrong, having bad days, and yes, making mistakes. We are firefighters; protecting our clients from the blaze of catastrophe, which means we always seem to be in harm’s way. So how do... READ MORE »

Binging on Books for Better Work Skills

An epidemic has swept the nation and has overtaken the Red Sky office. Two words – fiction trilogies. Numerous lunch breaks are spent in our Velvet Elvis nap room silently cheering on Lisbeth or in the comfort of squishy red beanbags, with a firm grip enclosed over the latest Hunger Games trilogy. I’ll be the... READ MORE »

New Year’s Resolutions the Red Sky Way

We’ve all done it. Whether it be losing weight or being more outgoing, we’ve all decided to change something about ourselves for a fresh start on New Year’s Day. Many people, especially in America, resolve to get fit or make healthier choices for the coming year. Now that I think about it, maybe that’s why... READ MORE »

Case Study: Idaho Physical Activity & Nutrition Program

(First in a series of blog posts featuring Red Sky client case studies) Situation Our children’s health is a hot topic nationally. You cannot turn on a news program or read a newspaper without hearing how overweight our nation’s children are becoming. If you haven’t heard, this generation will be the first to die before... READ MORE »